Why this new Samsung ad wants you to break your TV

Samsung’s new ad campaign called, ‘Happy accidents’ manifests an imaginary scenerio most tech lovers have played around with; but, rarely follow through on: to break your ‘old’ TV so you can buy a new one.

And a word from the wise suggests to many of us that the holiday sales season is not about buying what we need but about buying what we can get.

The new Samsung campaign features Samsung’s latest Samsung SUHD TV, all accompanied with the latest and greatest Nano Crystal technology offering more colour, depth and detail, a picture one will want to hold for as long as possible…Even if it means finding any excuse to break your ‘old’ TV.

Check out the Samsung ad below and watch folks like yourself live out what you may be thinking already.